These Are the Hacks Every Entrepreneur Should Avoid (Facebook & Instagram Edition)

  by Hassan del Campo, Social Mediums Don't take this personal. We know starting and growing a business has its challenges. And usually, "hacks" are welcomed because we really should be working smarter not harder. Unless your aim is to create the digital equivalent of a Rube Goldberg machine, then you obviously want to do both. … Continue reading These Are the Hacks Every Entrepreneur Should Avoid (Facebook & Instagram Edition)

Socially Awesome Roundup | April 2017

Here are today's picks of our #favorites and #shoutouts via Twitter @Freakonomics - The hidden side of everything: books, blog, podcasts, etc. @FightPoverty - "Business Fights Poverty is the world's largest network of business and development professionals collaborating for social impact." @FastCompany - "Official Twitter feed for the Fast Company business media brand; inspiring readers to think … Continue reading Socially Awesome Roundup | April 2017

7 Things Every New Business Must Do (2017)

by Hassan del Campo optimization. If you've been a reader of the Micro Business Monday blog since our inception you'll notice that we use this word a lot. But it's important. In the social media sphere, optimization essentially means employing techniques that ensure someone will discover your business. The process usually begins with identifying keywords for … Continue reading 7 Things Every New Business Must Do (2017)

Going Under the Hood Pt. 1|Optimize Your Marketing (2017)

by Hassan del Campo, Social Mediums One of the recurring topics in marketing and business is optimization. Whether it has to do with refining your sales cycle for efficiency or implementing A/B tests for your email marketing campaign, a healthy business exploits opportunities to use systems for running your business. Optimization is the first-cousin of Automation; … Continue reading Going Under the Hood Pt. 1|Optimize Your Marketing (2017)

Be Insightful: Best Practices to Automate MailChimp, Twitter, and Instagram for Clues about Your Business

  by Hassan del Campo, Social Mediums If you're running a small or micro business it's likely you have your hand in the marketing. Even if you're not managing all the activities associated with growing your business through social media, you most probably have had to put up a post promoting your upcoming book signing or … Continue reading Be Insightful: Best Practices to Automate MailChimp, Twitter, and Instagram for Clues about Your Business

An Easy Way to Slide Into Your Customers’ DMs

"Marketers ruin everything." - Gary Vaynerchuk by Hassan del Campo, Social Mediums Sounds about right. In his talk "Being a content marketing animal" at the Online Marketing Rockstars 2015, Gary Vee asserts that marketers, in a twisted turn of irony, have essentially ruined the efficacy of marketing by marketing. Think about how effective billboards are at selling. And … Continue reading An Easy Way to Slide Into Your Customers’ DMs

7 Totally Useful Website Audit Hacks for Entrepreneurs (2017)

  by Hassan del Campo, Social Mediums Web audits are like the proverbial routine doctor visits, in the digital realm. Let's take a look at some key tools we've identified that should be in every business owner's toolkit. Enjoy. LikeAlyzer - "LikeAlyzer helps you to measure and analyze the potential and effectiveness of your Facebook Pages. … Continue reading 7 Totally Useful Website Audit Hacks for Entrepreneurs (2017)

Success Leaves Clues: 5 Pro tips for Selling on Thumbtack (2017)

  Thumbtack is an online service that matches customers with local professionals. Currently, Thumbtack lists 1,100 types of services in categories such as home, wellness, events, and lessons. by Hassan del Campo, Geyen + del Campo Is Thumbtack good for business? Depends on who you ask. With the plethora of online communities that allow for … Continue reading Success Leaves Clues: 5 Pro tips for Selling on Thumbtack (2017)